Taking Back Sunday made a strategic move when they enlisted DJay Brawner as their creative director for the album “152.” Brawner’s visual storytelling expertise, a keen eye for capturing authenticity through photography, and ten-year history as the band’s go-to music video director made him the perfect person to take on this role. Tasked with showcasing the band members as individuals beyond their musical personas, Brawner embarked on a journey to unveil the raw essence of Taking Back Sunday. His approach was about creating striking visuals and crafting narratives that resonated with the audience personally.
Djay handled all album and single photography with finesse and directed three music videos that encapsulated the essence of Taking Back Sunday’s music and identity. By peeling back the layers and presenting the band members as real people with vulnerabilities and aspirations, Brawner helped forge a deeper connection between the musicians and their fan base. Through his lens, the story behind the record unfolded organically, inviting listeners to embark on a journey of discovery alongside the band, making “152” an album and an intimate portrayal of artistic evolution.
